Since the rise of digitalization, nomadism and telecommuting, the trend is for applications developed according to the specificities of each profession or profile.
Application solutions refer to software, applications or IT systems developed to meet the specific needs of a company, organization or user. These solutions are designed to provide specific functionalities or services, whether for organization, logistics, business or management.
An application solution can be considered as a business application.
What is a business application?
By definition, this is a customized application developed to meet the specific needs of a company or sector of activity.
Business applications are designed to solve specific problems and optimize an organization's work processes. For example, a business application could be set up to manage flows within a warehouse, or to pilot the level of quality linked to the production of such and such a product.
A business application is generally developed in the form of a web and/or mobile solution that most often adapts to each tool (pc, tablet, smartphone, video wall...). It is increasingly hosted in the Cloud, making it accessible from any browser and any location; subject, of course, to all the cybersecurity that is required depending on the context.
The deployment of such an application must be integrated into the company's overall strategy and interfaced with its information system.
Why develop a business-specific application?
- Automate business processes to limit time-consuming tasks and cut costs
- Providing employees with an optimal, personalized work tool
- Adapting and forging an innovative corporate image in the face of changes in the world of work
- Providing a tailor-made business solution that ultimately meets the needs of both management and operators/users within the company
- Optimizing processes over the long term
- Provide an adapted response to complex and innovative projects
- Provide the company with personalized software which it owns (no licensing costs)
- Propose web software accessible from a mobile, tablet, etc. (Cloud or SaaS)
Globally speaking, the development of a business application makes it possible to better meet corporate objectives and user profiles despite evolving technologies and needs.
The UX of dedicated business applications
Digital transformation is now inviting companies to place the UX (User Experience) at the heart of business applications. Indeed, it plays an essential role in their effectiveness and adoption by users. It also aims to optimize users' satisfaction and ease of use when interacting with an application.
This can involve the tailor-made development of an intuitive user interface, flexible customization or visual consistency.
The UX of business applications must be user-centric, taking into account the user's needs, workflows and preferences.
Equans Digital
Our experts design, develop and manage customized business applications to meet your company's specific business issues or changing needs.
We pay great attention to the user interfaces we deploy for our customers, whether in terms of UI (User Interface) or UX (User Experience)
To achieve this, we integrate the best application solutions on the market, in conjunction with our software partners, which we combine with our digital know-how :
- Requirements gathering (improving customer experience, building employee loyalty...)
- Design and build the application according to the defined functional specifications
- Test phase to test the developed application
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